Marketing & Business Development Manager

Our 30-year journey rides on the passion of over 27,000 seafarers and 1,000 onshore professionals. Today, we are one of the largest independent third-party ship management companies managing over 650+ diverse types of vessels.

Headquartered in Hong Kong SAR, China, we operate on a global scale having 27 offices in 12 countries. Our client base spans over 100 world-class ship owners, including Fortune 500 companies from China, Greece, India, Japan, Korea, Netherlands, Norway, Turkey and the USA, among others.

In a shore career at FLEET, you will be working with a team of a highly passionate, self-driven and committed group of people. We aim to be a place where you can achieve your full potential, regardless of your background. We are looking for individuals who are ambitious about making a strong contribution to FLEET’s short and long-term sustainable growth – whether you are dealing directly with clients or working in a role supporting the business, such as technology, legal or communications.

Job Position Summary  

The Marketing and Business Development Support Manager accelerates Fleet’s commercial growth by equipping senior leaders with high-impact client presentations, pitch decks, and strategic thought leadership. Operating as a critical partner to the Executive Director – Commercial, this role translates complex market insights into compelling B2B narratives that win new business and deepen client engagement.

Key Roles and Responsibilities

1. Pitch & Presentation Engineering

• Design bespoke pitch decks and client presentations tailored to high-value prospects and strategic accounts.
• Transform raw commercial data into visually compelling, easy-to-digest graphics and slides.
• Establish standardized templates to scale the delivery speed of client-facing materials.

2. Commercial Content & Narrative Creation

• Author high-conversion proposals, executive briefings, case studies, and capability statements.
• Distill complex technical capabilities into clear, persuasive, and value-driven client narratives.
• Audit all outbound commercial collateral to ensure flawless messaging and brand consistency.

3. Market Insights & Data Synthesis

• Conduct targeted market research to uncover client pain points, industry trends, and competitor positioning.
• Analyze internal and external data to embed hard evidence and performance metrics into pitches.
• Brief senior executives on account-specific insights prior to critical client engagements.

4. Digital & AI-Driven Asset Design

• Leverage advanced design software and AI-enabled creation tools to elevate the aesthetic quality of materials.
• Produce polished, publication-ready layouts that reflect a premium, cutting-edge corporate identity.
• Maintain an organized digital asset library of approved copy, graphics, and slide modules.

5. Stakeholder Alignment & Event Activation

• Collaborate with the Executive Director – Commercial to synchronize collateral with pipeline priorities.
• Develop tailored content kits for high-stakes client summits, industry events, and board meetings.
• Coordinate localized event logistics and material distribution on an occasional, as-needed basis.

6. Thought Leadership & Corporate Synergy

• Coordinate with Senior leaders across Fleet Management Limited to draft whitepapers, articles, and viewpoint pieces that position Fleet as an industry innovator.
• Partner with the Corporate Communications team to align localized commercial messaging with global brand guidelines.
• Maintain strict focus on direct sales enablement, leaving PR execution and channel management to Corporate Communications teams.

Job Experience, Functional Knowledge and Qualifications

• Experience: 8+ years of proven success in B2B marketing, sales enablement, management consulting, or business development support.
• Executive Presence: Extensive history of collaborating with, writing for, and advising C-suite executives and senior commercial leaders.
• Technical Toolkit: Advanced proficiency in Microsoft PowerPoint, Adobe Creative Cloud, and modern AI-powered content generation tools.
• Communication Mastery: Exceptional portfolio of written business English, showcasing the ability to structuralize complex ideas into simple, persuasive arguments.
• Analytical Rigor: Strong capability to gather open-source data, synthesize metrics, and extract actionable commercial insights.
• Mobility: Flexibility to travel occasionally to support high-priority client meetings and corporate events.

Fleet Management Limited is committed to diversity, equity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by local laws.